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Apple Flashers

Posted by johnm on January 6, 2004 at 11:11 PM PST

Luckily for us, Steve Jobs debuted the iPod mini in his MacWorld 2004 conference keynote. It's tiny and very slick. Even better, the control felt pretty nice. Alas, in all too typical Apple style, the $249 price tag is just plain silly -- they should have hit the $199 price point.

Apple does get the Best Revisionist Video Award for reshowing their seminal 1984 TV commercial with an iPod digitally inserted onto the body of the running woman. Alas, I must say that the giveway of a poster of the ad was a big let down.

Long-term, there are two other announcements that I think are much more important. First off, Jobs also debuted the new G5-based Xserve and Xserve RAID servers. It seems that Apple is finally starting to actually put in the serious enterprise-class features like EEC memory and "dual" everything. I'm going to have to actually consider them now.

The biggest announcement is the new iLife '04 application with the non-i name... GarageBand. GarageBand is basically a music making program. Now, I'm no music software geek but the demo with Jon Mayer was very impressive -- especially supported guitar instruments. Create a garage band without the garage or the band (or any talent :-)! Mayer said that if he had this when he was 13, he would have never left his room.

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